Tatyana Ruderman
Deconstructs complicated issues so her clients can make educated business decisions, including in projects involving complex and evolving technologies, such as cryptocurrency and blockchain, biometrics, online tracking technologies and AI
Manages comprehensive privacy programs (across clients’ various entities and brands) using “privacy by design” principles. Lead efforts on data mapping, data minimization and retention, public-facing disclosures, third party contracts and employee training
Laser-focus on nuanced US state privacy law issues, including advising on efficient and practical compliance with GDPR, CCPA and CPRA, VCDPA, CDPA, CDPA, and UPA and accompanying regulations, and other new and evolving privacy legislation
Experience working in media gives her a proactive business mindset when working with clients on advertising and marketing matters, including in highly regulated industries such as cryptocurrency and alcohol
As a litigator, she argued cases on First Amendment issues, including those with limited case law, such as anonymous blogging and online commenting. She also handled copyright and trademark cases
FUN FACT!
One of Tatyana’s hobbies is photography. She finds inspiration capturing loved ones and landscapes, and also loves to photograph street art, abstracts, and absurdities
Tatyana Ruderman has significant experience counseling and advising clients on privacy, technology, data security, marketing, and other consumer protection compliance. Tatyana’s day-to-day practice involves drafting carefully curated consumer policies, disclosures, and public-facing statements with consideration for end user experiences; steering online advertising and cookie management strategy, including customizing cookie tool functionality and design; leading data governance efforts, including data mapping and inventory, minimization, and retention; guiding internal compliance on expanding consumer rights; and vendor management, including evaluating and negotiating third-party contracts and integrations. Tatyana’s practice often involves navigating evolving technology matters and novel legal issues (such as involving cryptocurrency and blockchain, online advertising and analytics practices, precise geolocation, biometrics, and other sensitive data, use of AI/ML, recording, handling of minor and student data), including deep, hands-on experience working with clients to audit and advise in real-time on design of beta pilots and implementing policies and contracts relating to e-commerce and integrated and connected products and platforms.
Tatyana also regularly advises clients on marketing and advertising and intellectual property issues, including those involved in consumer sweepstakes, contests, and other promotions, social media, collection and use of user-generated content, and email/call/text message campaigns.
Counsels on “privacy by design” and issues related to the collection, use and sharing of personal information, as well as developing of client websites and applications for consumer-facing and business-to-business companies, including auditing websites and advising on online advertising and targeting practices, and drafting Terms and Privacy Policies and real-time disclosures.
Spots risk and advises clients on privacy, advertising/marketing, and intellectual property issues involving emerging technologies and industries, such as blockchain technology and cryptocurrency, collection and use of sensitive data, including precise geolocation and biometric data, and artificial intelligence and machine-learning (AI/ML) and automated processing and decision-making technology.
Advises clients on compliance with US state comprehensive privacy laws, including the California Consumer Privacy Act of 2018 (CCPA) and Attorney General regulations implementing the CCPA, the California Privacy Rights Act (CPRA), Virginia Consumer Data Protection Act (VCDPA), Colorado Privacy Act (CPA) and other new state privacy laws in effect now and taking effect over the coming years.
Keeps clients informed of evolving privacy-related state and federal legislative efforts, including leading data-mapping efforts, drafting and implementing internal and consumer-facing policies, processing and responding to consumer rights requests, managing third-party relationships with vendors and other business partners, and providing overall guidance on compliance programs.
Advises on issues related to offering content and streaming services, including compliance with the Video Privacy Protection Act (VPPA).
Advises on consumer messaging campaigns (emails, calls, texts), including compliance with CAN-SPAM, TCPA and state mini-TCPAs, FCC orders and carrier requirements for calls and text messages.
As a former litigator, managed speech and privacy-related cases from inception to disposition, including cases involving claims for defamation and false light, as well as those brought pursuant to the Computer Fraud and Abuse Act, the Stored Communications Act, the Electronic Communications Privacy Act, and the Illinois Eavesdropping Act.
“7 Questions to Ask Before Giving a Vendor Access to Your Data Set In An Artificially Intelligent World,” Lexology, June 2024
“(D)emystifying a (P)rivacy (A)cronym: Data Protection Addendum (DPA) 101”, CLE Class Speaker, April 2024.
“Privacy Lessons Learned From DoorDash”, American Legal Blogger, March 2024
Data Privacy and Security Are Top of Mind For the Alcohol Industry, Lexology, January 2023
The Top 50 Women Leaders in Law of 2023, Women We Admire, September 2023
“Who Owns Data? Advising Your Client on the Ownership, Storage, and Protection of Personal Data” CLE Class Speaker, ISBA January 2022
“Privacy Practice Pointers: A Look at Federal and State Privacy Laws” CLE Class Speaker, ISBA, September 2021
Brand Protection Today - Article 9: Brand Proliferation through Non-Fungible Tokens (NFTs), Lexology, April 2021
Brand Protection Today Article 8: The Future of Brand Protection—Blockchain, Lexology, March 2021
NY SHIELD Act and the Bevy of State Privacy Legislation to Come: Are You Prepared? Lexology, November 2020
Time to ”Clean Up” COVID-19 Claims, Lexology, July 2020
Alcoholic Beverage Marketing and Food Packaging and Labeling in the COVID-19 Era, Lexology May 2020
Chairperson, Illinois State Bar Association (ISBA) Privacy and Information Security Council
The Chicago Bar Association
Illinois State Bar Association (ISBA)
Association of National Advertisers (ANA)
International Association of Privacy Professionals (IAPP), CIPP/US
Illinois, 2014
Chicago-Kent College of Law
J.D., 2014
Labor and Employment Law Certificate
DePaul University, B.A., Mass Media Communication and Industrial/Organizational Psychology, 2011